Why Salesforce Feels Expensive (And How to Make It Worth Every Pound)
Introduction: “Salesforce Is Too Expensive” — Is It Really? One of the most common criticisms of Salesforce — especially on Reddit — is cost. Licenses feel high.Consultants feel expensive.Customisation feels never-ending. It’s easy to conclude that Salesforce simply costs too much.But in reality, Salesforce only feels expensive when it’s not delivering value. At JSBC Labs, […]
What Salesforce Actually Does and Why Serious Businesses Still Choose It
Why Everyone Talks About Salesforce…But Few Explain It Well Ask ten people what Salesforce does and you’ll get ten different answers. Some say it’s a sales tool.Others call it a database.On Reddit, you’ll often see people asking “Why is it so expensive?” or “Why does every company use it?” The confusion exists because Salesforce isn’t […]
AI Associate Certification Retirement: What JSBC Labs Clients Need to Know
Salesforce recently announced the retirement of its AI Associate certification—an important shift for professionals and organizations invested in AI-driven Salesforce solutions. Let’s explore the timeline, the new path forward, and how JSBC Labs can help you stay ahead. Key Dates You’ll Want to Remember Milestone Date Last day to register for the exam March 31, […]
Enabling Record Locking and Unlocking in Apex: A Quick Guide
Ever run into this frustrating little gem in your Salesforce deployment or Apex tests? System.NoAccessException: Apex approval lock/unlock API preference not enabled Yeah, us too. If you’re trying to use Approval.lock(record) or Approval.unlock(record) in Apex, Salesforce needs you to explicitly enable the feature first. Here’s how to do it — with a side of clarity […]
Salesforce Integrations – Connecting Your Tools
Salesforce is powerful on its own, but integrating it with your favorite tools makes it even more effective. By connecting Salesforce with email, marketing, finance, and communication platforms, you can streamline workflows, improve collaboration, and eliminate manual tasks. As a result, your team works more efficiently and focuses on what truly matters—growing your business. 1. […]
Salesforce Automation for Starters
Automation in Salesforce is key to eliminating repetitive tasks, enhancing decision-making, and streamlining operations. With tools like Workflows, Flow Builder, and AI-powered automation, your team can focus on high-value work instead of manual processes. 1. Setting Up Automation Rules in Salesforce To begin with, Salesforce Automation Rules help trigger actions based on specific conditions, reducing […]
Salesforce Crowned Best Software Company of 2025, Outranks Google and Microsoft
London February 20, 2025 – Salesforce has officially been crowned the world’s top software company for 2025, according to G2’s annual Best Software Companies rankings This achievement highlights Salesforce’s continued dominance in the software industry and marks a significant milestone: the cloud-based CRM leader has outranked tech giants including Google and Microsoft on G2’s influential […]
Best Salesforce Integrations to Optimize Recruitment Processes
Introduction Recruitment businesses often face the challenge of managing multiple tools and systems for candidate sourcing, tracking, and placement. Fortunately, Salesforce, with its powerful CRM capabilities, can streamline these processes and improve recruitment outcomes. By integrating Salesforce with other platforms, recruitment businesses can enhance automation, boost productivity, and leverage valuable insights to make data-driven decisions. […]
Salesforce Winter ’25: What You Need to Know
Salesforce Winter ’25 is one of three annual seasonal updates released by Salesforce, alongside Spring and Summer versions. These updates introduce new features, enhancements, and innovations to help users stay ahead in the rapidly evolving world of CRM technology. Notably, the Winter ’25 release prioritizes user experience, boosts productivity, and provides cutting-edge tools that enable […]
What is Salesforce? A Beginner’s Guide for Businesses
In today’s digital-first world, businesses are constantly looking for ways to streamline processes, enhance customer relationships, and boost productivity. This is where Salesforce comes in—a powerful platform designed to help businesses achieve these goals. Whether you’re new to Salesforce or just exploring its possibilities, this beginner’s guide will break down its key features and explain […]
